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  • 08 Nov 2014

Interior Real Estate Photography: A How-to Guide

Shooting the inside of your home for sale is going to be a much more challenging task than taking spectacular exterior photographs. Creating an impressive picture of the façade is possible, even if you use a basic smartphone for the purpose. Interior photography, however, is a bit trickier and more demanding.

To make each of the room photographs look crisp and attractive, you’ll need to follow a number of basic rules. Here’s our guide and a couple of secrets that will result in the most beautiful and noticeable presentation.

Style and Stage before Getting Started

Take some time to style the interior before getting started with picture taking. Even if you are a professional photographer, you’ll find it difficult to base an attractive presentation on a messy, dusty and poorly staged room.

Clean the interior spaces, get a couple of beautiful accessories out and if necessary – rearrange the furniture. Create the illusion of more space and take out the signs of a home that has been extensively lived in. Personal items, souvenirs and photographs should all remain out of the picture frame.

To Flash or Not to Flash?

when it comes to interior real estate photography is whether to use the camera flash or to rely solely on natural light.

Sometimes, you’ll need to balance indoor light and exterior lights. In such instances, the flash can be used to crate a much more natural ambiance. If you want to make the most of the opportunity, you should get a portable flash that is more powerful than the one your camera or phone comes with.

On the other hand, a flash can lead to a real estate photography disaster. You need to be very careful when it comes to using this kind of light. Always try one shot that features solely natural light before opting for the flash. If you’re happy with the outcome, you should definitely refrain from relying excessively on artificial light in the shots.

Perspective and Space

Always take a few steps back before photographing the interior of your home. The right perspective will create more space in the picture and keep the rooms from looking excessively cluttered.

Try to shoot the room from one of the corners. Alternatively, get as close to the wall as possible. This approach will enable you to capture most of the interior, giving the viewer a better idea about the room and its composition.

Straight Verticals

Many amateur photographers experience problems with this aspect of interior real estate photography and vertical lines appear at strange angles.

Your first step should be to level the camera. Taking the picture from a higher perspective is also going to simplify the task. Examine a couple of your photos on a large screen to observe the mistakes you tend to make and to correct the levelling imperfections.

Steady Hands

Poor indoor light and shaky hands are going to result in blurry photographs. This is a major problem. If you’ve seen blurry pictures in real estate listings before, you know how negative of an impact these could have.

A tripod is an inexpensive piece of equipment that is certainly going to help. Keep in mind that your hands are going to get tired after taking a couple of pictures. If you manage to keep the frames steady in the beginning, you’re going to experience some problems towards the end of your photo session, which is why you’ll definitely need a tripod.

Some cameras come with stabilisation features that you can give a try to, as well. These automatic settings could be helpful in terms of adding a bit of crispness.

… and a Pinch of Creativity

The final rule of making your interior real estate photographers spectacular is have fun! A bit of creativity can certainly transform your presentation, making your listing stand out from everything else that the market has to offer.

Angles are a lot of fun and the same applies to different lights. Try zooming in and zooming out to see how your pictures are going to look each time. Even if the experiment appears to be ridiculous, you should still give it a try. The outcome may potentially surprise you. 

This is it! Interior photography is challenging but you should definitely give it a try. Practice and experiment with different perspectives, angles and compositions. Take a big number of pictures and some of the results are definitely going to be suitable for an attractive and innovative real estate for sale presentation.